Tuesday, 2 September 2014

Workshops in kitchens and cow sheds

Piave is a historic company in North East Italy (and one I designed for a long time ago when I lived in Italy). The company started producing eyewear in the 50s in the small town town of Segusino. At the time a lot of the manufacturing happened inside peoples homes; kitchens and cow sheds were converted into workshops to accomodate for the frames handmade production. This is what outsourcing meant at the time.

In the 70s Piave embraced new technology and started making cellulose propionate injection frames, this allowed for beautifully hand-painted or stencilled patterns and decor. The temples have a metal core so they can still be adjusted to fit, comfortably, pretty much anyone.

Sadly Piave no longer exists as a company but luckily a fare amount of the old archive has been salvaged. Find out more at Modern Vintage London, a project very near and dear to me.

80s vintage Piave


80s vintage Piave


80s vintage Piave

80s vintage Piave

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